26th May 2011 – BCLA, Manchester

British contact lens and solutions manufacturer, Sauflon, today announced the launch of Clariti™ 1day toric; the world’s first silicone hydrogel daily disposable toric contact lens.

This outstanding achievement follows the groundbreaking launch in October 2009 of the now highly successful, award winning, silicone hydrogel daily disposable lens, clariti 1day.

Clariti 1day has successfully allowed Eye Care Professionals to upgrade patients from older technology, allowing patients to wear their lenses for longer, whilst enhancing comfort and improving ocular health.

It is widely appreciated that poor comfort is the number one reason for patients to drop out of contact lenses. When upgrading patients, practitioner feedback indicates Clariti 1day significantly improves the comfortable wearing time a patient experiences, providing greater patient satisfaction, thus helping retain them in contact lenses for longer.

As with clariti 1day, clariti 1day toric utilises Sauflon’s patented manufacturing process, AquaGen™. This ensures a highly wettable lens surface which, combined with the low modulus and high water content, provides exceptional comfort.

For the first time Eye Care Professionals have the opportunity to prescribe their daily disposable toric patients a lens that can deliver the proven benefits of exceptional oxygen transmissibility; a clear advantage over all existing daily disposable toric lenses. To ensure Eye Care Professionals can offer this benefit to all new and existing daily disposable toric patients, Sauflon have positioned Clariti 1day toric as a premium product that patients can be upgraded into for little or no extra cost.

Clariti 1day toric clearly offers Eye Care Professionals distinct clinical and commercial advantages over existing daily disposable toric contact lenses; as with all Sauflon products clariti 1day toric will be exclusively available to Eye Care Professionals.

The success and wide uptake of clariti 1day suggests clariti 1day toric will be another very popular lens for the Eye Care Professional.

Clariti 1day toric will be available in all minus powers, plano to -6.00 (0.25 steps) and -6.50 to -8.00 (0.50 steps) with 2 cylinders, -0.75 and -1.25 at axes of 20°, 70°, 90°, 110°, 160° and 180°.